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MORSe Seminar : Prof. Bryant Hudson (IESEG)

Stigmatized organizations often need to manage the conflicting expectations of their external and internal audiences. Our unique case of an LGBT retirement home in France explains how tension emerges and how it places the organization in a narrative trap where it fails to satisfy any of its audiences’ expectations. Our case also reveals how the organization overcomes this tension in its narrative.

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in preparazione: ticinolavoro.ch | ticinoshop.ch | ticinoauto.ch | ticinoagenda.ch | ticinomusica.ch |

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